The common problem
Outdated websites quietly weaken trust: cramped layouts, unclear menus, weak mobile experience, old photos, and copy that no longer matches the business customers actually love.
Modern websites for local businesses that should look as good online as they feel in person.
PDX Works studies what makes a shop, café, salon, or restaurant trustworthy in real life — then rebuilds the website as the strongest digital version of that same identity.
- Preview-first redesigns
- No generic AI templates
- Built for Portland-style local brands
Typical old site
PDX Works preview
Preview-first. Business-specific. Ready to sell.
What’s broken now
Most local businesses aren’t losing on product. They’re losing on presentation.
The PDX Works fix
We start by making the proof. We build a tailored redesign preview, show what your online presence could become, then turn the approved direction into a launch-ready website.
Preview-first redesign process
Built like a craft shop, not a template mill.
Read the business closely
We look at the store, reviews, tone, neighborhood, offer mix, and trust cues that already make customers say yes.
Design the upgraded identity online
We turn that real-world character into a cleaner structure, stronger messaging, and a more modern visual system.
Show the redesign before the sale
The preview becomes the proof: a fast way for owners to see the upside and decide whether to move forward.
Best-fit businesses
Especially strong for owner-led storefront brands.
Boutique retail
Coffee shops
Restaurants
Salons
Gift & home stores
Specialty food
Wellness studios
Neighborhood service brands
Simple launch pricing
Clear enough for an owner to say yes quickly.
These are first-pass packages for the PDX Works offer. Final quotes depend on page count, asset quality, booking/ecommerce needs, and whether we are replacing or improving an existing site.
Starter refresh
$1,500
For a small local business that needs a sharper one-page or light brochure site fast.
- Homepage / landing page rebuild
- Mobile-first layout
- Basic copy polish
- Inquiry CTA setup
- Launch checklist
Most common
$3,000
A complete redesign for shops, cafes, salons, restaurants, and service storefronts.
- Up to 5 core pages
- Business-specific design direction
- Services/menu/team/contact structure
- Basic local SEO setup
- Form, booking, or email CTA wiring
- Two revision rounds
Growth build
$5,000+
For a business that needs a deeper site, stronger content, or more conversion paths.
- Expanded page set
- Deeper copywriting and positioning
- Booking, menu, ecommerce, or CRM handoff
- Analytics and conversion tracking
- Post-launch support window
Optional care plan: $150–$500/month for small edits, seasonal updates, promotion swaps, content refreshes, and performance check-ins.
Quality principles
What makes a PDX Works site feel right.
Identity before polish
The point is not to make every business look trendy. The point is to make each one look unmistakably like itself, just sharper.
Useful structure
Clear menus, mobile clarity, legible type, better conversion paths, and no filler sections that waste attention.
Human + AI craft
AI helps accelerate research and exploration. Judgment still drives the brand read, the priorities, and the final finish.
Made to earn trust
Good local-business websites should feel grounded, current, and reliable within seconds — especially for first-time visitors.
Start here
Get a free redesign preview or site audit.
If your website undersells the quality of the business behind it, PDX Works can show what a stronger first impression looks like.
Prefer email? hello@pdxworks.com